Rämsell advises Bayn Group in connection with acquisition of The Humble Co.

Bayn Group AB (publ) (“Bayn”) announced on 18 February 2021 that it had entered into agreement to acquire all shares in The Humble Co. AB (“Humble”) from the founder Noel Abdayem, Verdane Capital and some minority shareholders. Humble is a leading manufacturer of personal care products that are available in more than 40 000 stores and dental clinics worldwide. The aggregated purchase price for the shares in Humble (on a cash and debt free basis) amounts to SEK 809 million, which will be paid with cash and shares in Bayn.

For further information, please see Bayn’s press release.